This website is operated by Digital Brands, LLC, doing business as The Virtual Brew (hereinafter, “The Virtual Brew”, “We”, or “Us”). This Privacy Policy (the “Privacy Policy”) governs your access to The Virtual Brew website (https://www.thevirtualbrew.com/) and any other services owned, controlled, or offered by The Virtual Brew, now or in the future (all collectively referred to as, the "Services"). The term “You” or “User” shall refer to any individual that views, uses, accesses, browses or submits any content or material to the Services.
Since we may gather certain types of information about our users, we feel you should fully understand our policy and the terms and conditions surrounding the capture and use of that information. This Privacy Policy discloses what information we gather and how we use it. The private information you provide on the Services will be used only for its intended purpose.
BY VISITING, SIGNING UP, USING, BROWSING, OR ACCESSING THE SERVICES, YOU CONSENT TO THE DATA PRACTICES DESCRIBED IN THIS STATEMENT. IF YOU DO NOT AGREE WITH OUR PRIVACY PRACTICES, DO NOT USE THE SERVICES.
1. INFORMATION WE COLLECT
Personal Information:
Through the Services, we may collect Personal Information. “Personal Information” means information about you that specifically identifies you or, when combined with other information we have, can be used to identify you. Generally, we do not collect Personal Information about you when you visit and/or use the Services, unless you choose to provide such information to us. Submitting Personal Information through the Services is voluntary. By doing so, you are giving us your permission to use the information for the stated purpose.
Legal Basis for Collecting Your Personal Information
We collect, process, and use your information for the purposes described in this Privacy Policy, based on one or more of the following legal grounds:
With your consent: We ask for your agreement to process your information for specific purposes, and you have the right to withdraw your consent at any time.
When Performing this Agreement: We collect and process your Personal Information to provide you with the Services, following your acceptance of this Privacy Policy; to maintain and improve the Services; to develop new services and features; and to personalize the Services in order to enhance your user experience.
Legitimate Interests: We process your information for our legitimate interests, applying appropriate safeguards to protect your privacy. This includes processing your information for purposes such as detecting and preventing fraud, abuse, and security issues; enforcing legal claims; and complying with legal obligations.
Information We Collect and How We Collect It
Through the Services, we may collect information that can identify you or your company when you voluntarily submit it to us. If requested, your Personal Information may include:
Full name
Mailing address
Email address
Demographic Data (such as age, gender, zip code)
Other similar information
STORAGE OF PERSONAL INFORMATION
We will take reasonable precautions and implement physical, technical, and organizational measures in accordance with industry standards to protect your Personal Information from loss, misuse, unauthorized access, disclosure, alteration, or destruction. We use safeguards such as firewalls and data encryption, and we restrict access to your information to authorized personnel only.
However, the security of information transmitted via the Internet cannot be guaranteed. Unauthorized entry, hardware or software failures, and other factors may compromise the security of your Personal Information. Any transmission is at your own risk, as transmitting information via the Internet is not completely secure.
2. NON-PERSONAL INFORMATION
We collect and temporarily store certain information about your usage of the Services. Non-Personal Information refers to information that cannot alone identify you, including:
Device Data: We may collect information such as your device type, unique device ID, IP address, operating system, and browser type.
Usage Details: We may collect data about your access and use of the Services, such as traffic data, location data, logs, and other communication data.
Location Information: With your permission, we may collect and use your device’s location data to provide specific Services. You may control how we collect this information through your device’s settings.
3. INFORMATION COLLECTION TECHNOLOGIES
We use various technologies for automatic information collection, including:
Cookies: We may use cookies to enhance your online experience. A cookie is a text file placed on your hard disk that can only be read by the web server in the domain that issued it. Cookies help personalize your experience by recognizing your return visits. You may accept or decline cookies through your browser settings, but declining them may limit certain functionalities of the Services.
Retargeting/Advertising Cookies: These cookies collect data about your online activity to provide relevant advertising.
Web Beacons: Our Services and emails may contain web beacons (clear gifs, pixel tags) that help us count users or track email opens.
Social Ad Services: We may use retargeting services from social media platforms to serve personalized ads. These platforms place cookies on your browser and use them to deliver ads based on your engagement with the Services.
Please visit the following Social Ad Platforms for more details on how they use this information:
Google: Google Privacy & Terms
TikTok: TikTok Privacy Policy
Facebook: Facebook Privacy
Instagram: Instagram Privacy
Twitter: Twitter Privacy
4. CHANGING YOUR DATA COLLECTION SETTINGS
You may adjust your device or browser settings to restrict the collection of your information, but this may limit your access to certain features of the Services.
Tracking Technologies: You may block cookies through your browser settings, but this may impact the Services' functionality.
Location Information: You may disable location tracking through your device settings, but this may prevent certain Services from functioning.
Social Ad Platforms: You may opt-out of social media tracking and targeted ads through each platform’s settings.
5. THIRD-PARTY AUTOMATIC INFORMATION COLLECTION
Certain third parties may use automatic information collection technologies to gather data about your use of the Services. These third parties may include:
Advertisers and ad networks
Analytics providers
Mobile device manufacturers
Internet service providers
We do not control these third parties' tracking technologies and their use of your data. Please contact these providers directly if you have any questions.
6. HOW WE USE YOUR INFORMATION
We use the information collected for the following purposes:
Operation: To operate, maintain, and improve the Services, provide you with requested Services, and communicate with you about updates or changes.
Usage and Analytics: To analyze user patterns, conduct customer research, and enhance advertising effectiveness.
Location-Based Services: To provide Services based on your location and ensure the security of the Services.
7. HOW WE DISCLOSE YOUR PERSONAL INFORMATION
The Personal Information you provide to us, whether voluntarily or automatically, may be used and disclosed, without limitations, in the following instances:
To other Users – Your Personal Information may be shared voluntarily if you message or otherwise communicate with other Users;
With vendors who provide services for us – We may share Personal Information for business purposes with service providers that assist in operating the Services, such as hosting services, billing and payment processors, community management, web analytics, legal advisors, and IT services. These vendors are required to protect your Personal Information and process it in accordance with our instructions and applicable legal requirements;
To report or collect on debts owed to us;
To comply with legal requirements – We may disclose Personal Information as required by law, or in the event of a merger, restructuring, sale, or transfer of some or all of our assets. This also includes disclosure during legal proceedings, to enforce intellectual property rights, or in response to a court order or legal request.
8. HOW WE DISCLOSE YOUR NON-PERSONAL INFORMATION
We may disclose Non-Personal Information:
For the same purposes as sharing Personal Information;
With advertisers for research and analysis;
To facilitate targeted content and ads;
With third-party ad servers for placing ads on the Services and third-party platforms.
9. HOW TO ACCESS, UPDATE, WITHDRAW CONSENT, OR DELETE YOUR INFORMATION
If applicable laws grant you such rights, you may request to access, correct, or delete your Personal Information. You may also ask to withdraw consent for processing or request to suspend the use of contested data.
To exercise these rights, contact us at support@thevirtualbrew.com. We may ask for information to verify your identity. Please note that even if you request deletion, we may retain certain data to comply with legal obligations, prevent fraud, or as permitted by applicable law. Backup data may take some time to fully delete.
10. SECURITY AND DATA RETENTION
We take the security of your Personal Information seriously and implement industry-standard safeguards, including encryption, firewalls, and secure servers. However, no method of transmitting or storing data is completely secure, and we cannot guarantee the complete security of your information.
In the event of a security breach, we will notify you promptly. You consent to receiving such notifications by email. If you prefer to receive notices via mail, contact us at support@thevirtualbrew.com with your mailing address.
We retain your Personal Information in line with our data retention policies to comply with legal obligations, resolve disputes, or for business needs.
11. COMPLIANCE WITH APPLICABLE LAWS AND REGULATIONS
We represent and warrant that we will comply with all applicable laws, rules, regulations, directives, and guidelines regarding the collection, use, and disclosure of data collected from or about Users or specific devices as part of the services offered by The Virtual Brew. The term “Rules” shall include, without limitation:
(i) United States Federal Trade Commission laws regarding the collection, use, and disclosure of data from or about users and/or specific devices;
(ii) the Children’s Online Privacy Protection Act of 1998 (“COPPA”);
(iii) any state data privacy laws; and
(iv) if applicable, the rules of any other jurisdiction, including the European Union General Data Protection Regulation (“EU GDPR”), and all other pertinent Data Protection Acts, regulations, and updates.
CALIFORNIA ‘DO NOT SELL MY INFO’ NOTICE (PRIVACY NOTICE FOR CALIFORNIA CONSUMERS)
We may work with Google, Facebook, and other companies that use information collected from cookies and similar technologies to make the ads you see online more relevant to your interests, also known as interest-based advertising. Our use of these services may constitute a “sale” of Personal Information as defined under the California Consumer Protection Act (CCPA). You can opt out of interest-based advertising by:
Browser settings: Blocking third-party cookies in your browser settings.
Privacy browsers/plug-ins: Using privacy-focused browsers or ad-blocking plug-ins to block tracking.
Platform settings: Using the opt-out settings on platforms like Google or Facebook.
Ad industry tools: Using industry opt-out programs such as the Network Advertising Initiative or the Digital Advertising Alliance.
Your CCPA rights as a California resident include:
Information: Request details on how we have collected and used your Personal Information over the past 12 months.
Access: Request a copy of your Personal Information.
Deletion: Ask us to delete your Personal Information.
Opt-Out: Opt-out of the “sale” of your Personal Information.
Non-discrimination: Exercise your rights without facing any discrimination.
You may submit a request to exercise your rights under the CCPA by contacting us at support@thevirtualbrew.com.
PRIVACY NOTICES FOR RESIDENTS OF OTHER STATES
Colorado Residents:
Under the Colorado Privacy Act (CPA), you have the right to opt out of the processing of your Personal Data for targeted advertising or sale, access, correct, and delete your data, and request portability of your data. Contact support@thevirtualbrew.com to exercise these rights.
Connecticut Residents:
Under the Connecticut Data Privacy Act (CTDPA), you have rights to access, correct, delete, and opt out of the sale of your data, similar to the CPA. Submit your requests to support@thevirtualbrew.com.
Nevada Residents:
Under Nevada's Privacy Law, you may direct us not to sell your Personal Information. While The Virtual Brew does not currently sell your data, you can submit opt-out requests to support@thevirtualbrew.com.
Utah Residents:
The Utah Consumer Privacy Act (UCPA) allows you to request confirmation of data processing, delete your data, and opt out of targeted advertising. To exercise your rights, contact support@thevirtualbrew.com.
Virginia Residents:
As a Virginia resident, you have rights under the Virginia Consumer Data Protection Act (VCDPA) to access, correct, delete, and opt out of targeted advertising or the sale of your data. You may request your rights by contacting support@thevirtualbrew.com.
CHILDREN’S PRIVACY
The Services are not intended for children under 18. We do not knowingly collect Personal Information from children under 18. If we learn that we have received information from a child under 18 without verified parental consent, we will delete that information. If you believe we have inadvertently collected information from a child, please contact support@thevirtualbrew.com.
UPDATES TO THIS POLICY
We may update this Privacy Policy at any time. Any changes will be effective upon posting. You are encouraged to review the Privacy Policy periodically to stay informed of updates. Continued use of the Services after any changes are made will constitute acceptance of the revised policy.
CONTACT US
If you have questions about this Privacy Policy or wish to exercise your rights, please contact us at:
Digital Brands, LLC dba The Virtual BrewEmail: support@thevirtualbrew.com
